06 juin 2011

Obvious to you. Amazing to others. - by Derek Sivers

Watch this little video and suddenly you'll realize how important, the web, its interactions and social networks be ome the foster ground of creativity. Be it as an employee, a customer or a manager, the web is a source of relevant innovation. http://www.youtube.com/watch?v=-GCm-u_vlaQ&feature=youtube_gdata_player


Of course if you want to leverage this source of innovation, you might need some tools.
We've got some. We can recruit early adopters and let them co-create with you.
Both parties, the public and the company, surprise each other during the process but both are equal beneficiaries of the co-created innovation. Try it, you'll like it.

Patrick

Posted via email from Dialog or Death

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Welcome on Patrick Willemarck's blog

I'm the founder of Dialog Solutions.
On this blog I want to share views and opinions about business and more specifically about Brands, Consumers, Marketing, market research, innovation, loyalty, etc., all those business aspects that are deeply affected by social media.
Every company shouldn't be present on every social media network. but every company is becoming porous to the outside world and has therefore to become both social and media.

Patrick