30 mai 2011

The Marketer’s Biggest Mistake

via chrisbrogan.com

What we tend to do wrong when we market is we think we’re selling to ourselves. We think our buyer thinks like us. We ... Read More >>

Posted via email from Patrick Willemarck's Pulse

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Welcome on Patrick Willemarck's blog

I'm the founder of Dialog Solutions.
On this blog I want to share views and opinions about business and more specifically about Brands, Consumers, Marketing, market research, innovation, loyalty, etc., all those business aspects that are deeply affected by social media.
Every company shouldn't be present on every social media network. but every company is becoming porous to the outside world and has therefore to become both social and media.